HP Freightways.

Fifty years on the road, captured.
H&P Freightways are a one-stop shop for transport, cleaning, tank storage, tank maintenance and repair, and customs, import and export services, operating from depots in Hull, Stockton, Felixstowe, and Purfleet. Since 1975 they have been industry leaders in delivering tank containers loaded with bulk liquids, powders, and gases throughout the UK, and were the first dedicated tank container haulier in the world.

Our Work.

The Brief.

With over 50 years in the industry and operations spanning four depots, HP Freightways needed photography that reflected the scale and professionalism of a long-established, multi-site logistics operator. Existing imagery hadn’t kept pace with the fleet or the business, making it harder to represent the company accurately across their website and marketing materials. The aim was to build a single, consistent image library covering their fleet, depots, and tank handling operations, one that worked equally well for driver recruitment, client-facing materials, and general brand presence.

Our Approach.

We visited HP Freightways’ depots to photograph their tanker fleet on-site and on the road, alongside the tank cleaning, storage, and handling operations that make up the rest of their service offering. Rather than a single studio-style shoot, this meant working around live depot activity, capturing vehicles, equipment, and processes as they actually operate day to day, while keeping a consistent look across every location. Every image was then edited and colour corrected to bring the full set together, ensuring photography from all four depots felt like part of one cohesive brand rather than four separate sites.

Results.

The final image library gave HP Freightways a strong, consistent set of photography across their entire depot network, ready to use on their website, in tenders, and across recruitment and marketing materials, imagery that reflects the scale of a genuinely national operation with a 50-year track record.